The shoe store POS system built for independent retailers — not generic retail.

WinSale is point-of-sale software designed from day one for shoe and safetywear stores. Size and width matrix inventory, 10+ million UPCs from 550+ shoe-industry vendors, industrial account invoicing, mobile shoe truck support, and unlimited US-based human support — all included. No per-transaction fees, ever.

Book a Demo See Pricing →

Trusted by independent shoe retailers and Red Wing dealers across the US for 30+ years. Built by Magnum Software Systems in South Carolina.

Why generic POS systems fail shoe stores

If you sell shoes, you already know this: most POS systems were built for stores that sell t-shirts and coffee mugs. One SKU, one barcode, done. Shoes don't work that way.

A single style is really 60 to 100 SKUs once you account for sizes 6 through 14, half-sizes, and widths from B through EEEE. Generic POS software either makes you create every variant by hand (a day of data entry per style) or forces you to track shoes as a single item with a quantity — which makes inventory reports useless.

  • Square, Shopify, Lightspeed: charge 2–3% on every sale, forever, on top of monthly fees
  • Generic retail POS: no size/width matrix, no concept of how a shoe vendor catalog actually works
  • Big-box retail systems: priced for chains, overkill for one to five stores, locked into 3-year contracts
  • None of the above: industrial account invoicing, employer subsidies, signed receipt billing for safetywear

What WinSale does differently

10M+ UPC database, 550+ shoe vendors

Receive a shipment, scan the carton, and the styles populate themselves - sizes, widths, colors, all of it. Pre-loaded with Brooks, Carhartt, Red Wing, Timberland, Wolverine, Keen, New Balance, Skechers, and 540+ more vendors specific to footwear and safetywear. New stores can onboard in 24 hours.

Industrial account invoicing — done right

Sell to an industrial customer, capture the signed receipt, and bill the employer monthly. WinSale handles employer subsidies by price tier, vouchers, PO numbers, AR aging, and finance charges on delinquent accounts. The kind of features safetywear stores actually need — not a bolt-on workaround.

No per-transaction fees. Ever.

One flat monthly subscription. Run as many transactions as you want. No 2% processing fee on top, no "platform fee," no surprise charges when sales pick up. A store doing $1.5M/year saves $30,000+ annually versus Square or Shopify POS — money that stays in your pocket.

Unlimited US-based support, included

Every plan comes with unlimited phone, email, and text support from real people in South Carolina. No tiered support upsells, no chatbot mazes. Most of our customers have been with us 20+ years — that doesn't happen if support is broken.

Mobile shoe trucks, multi-store

Run a shoe truck visiting industrial sites? WinSale syncs inventory and sales between trucks, brick-and-mortar locations, and your online store from anywhere with internet. Invoice on-site, get a signature, sync when you're back. One license covers it.

eCommerce, AR/AP, GL — all built in

WooCommerce integration to sell in-store inventory online with real-time stock sync. Accounts receivable, accounts payable, general ledger, purchase orders, layaways, special orders, gift cards, loyalty rewards, employee time clock — all included in the same software. No add-on apps to license separately.

Built for stores like yours

WinSale was built specifically for, and is used today by, the kinds of stores that don't fit a generic POS:

  • Independent shoe retailers running one to ten locations
  • Red Wing dealers and safetywear stores with industrial customer bases
  • Mobile shoe truck operators who sell at industrial sites and trade shows
  • Family-owned stores moving off paper, spreadsheets, or a 15-year-old DOS system
  • Stores tired of per-transaction fees from Square, Shopify, Lightspeed, or Clover

What shoe store owners say

★★★★★

"We have been working with WinSale for almost 20 years and LOVE their POS. They are incredibly easy to work with!"

Heather S.
Google Review · January 2025
★★★★★

"Working with WinSale since 2002, their support has always been there when I needed them. In this day and age where support is shipped off to a second tier staff, WinSale is still the best at what they do."

Pete Greco
Google Review · November 2023
★★★★★

"We have used and loved WinSale since 2016 and it has been the best point of sale system we have used."

Terry S.
Google Review · December 2023

Straightforward pricing

No dealer markups. No setup fees. No per-transaction surcharges. Plans include all features listed — pick what you need.

WinSale Basic

$399/month
  • Full WinSale feature set (POS, AR, AP, GL, Inventory)
  • 3 user access to WinSale Cloud
  • Industrial account invoicing
  • 10M+ UPC database access
  • Daily backups
  • Ransomware and antivirus protection
  • Unlimited US-based support and training
Book a Demo

Need something custom — multiple stores, special integrations, data migration from another POS? Call 843-476-4767 or email support@winsale.net for a custom quote.

Common questions from shoe store owners

Can you migrate my data from my current POS?

In most cases, yes - customer history, inventory, and sometimes transaction history can be imported into WinSale. We've migrated stores off RetailEdge, RICS, Prism POS, generic Square setups, and legacy DOS systems. Call us with your current setup and we'll tell you straight whether your data can come over.

Do I have to use your credit card processor?

No — you can use whichever processor you want, and we don't penalize you for it. That said, WinSale only directly integrates with a few specific processors, so if you choose to go with someone else you'll be running cards through a separate terminal rather than directly through WinSale. Most of our customers find it easier to use one of our integrated options, but you're free to choose.

Is there a contract?

Initial term is 3 years, then continues month-to-month after that. We're confident enough in our software and support that we're happy to commit long-term — and so are our customers (most have been with us 20+ years).

How does the size/width matrix actually work?

You set up a style once with your size run (e.g., 7–13 with half sizes) and width run (B, D, EE, EEEE). WinSale generates and tracks every SKU in that grid automatically. Receiving, selling, transferring, and reporting all understand the matrix natively. Most owners pick this up in their first training call.

What hardware do I need?

If you already have hardware, we'll evaluate what you have and tell you what works as-is and what needs upgrading. If you're starting from scratch — or just want a turnkey setup — we can also provide hardware pre-configured and ready to go, specifically matched to your store.

How long does setup take?

Most stores are running on WinSale within a week of signing up. With our UPC database, inventory onboarding can be as fast as 24 hours.

See WinSale in action

30 minutes on a demo call will show you more than three weeks of reading reviews. We'll walk through your specific situation — store size, current system, vendors you carry, industrial accounts — and tell you honestly whether WinSale is the right fit.

Book a Demo or call 843-476-4767 →